Hello, my name is Thay!

A designer by graduation, marketer by experience and artist by passion

I was still a kid when I heard about the course outline read out by my sister. It would include arts, brands and packaging, and I said straight away: “That’s what I wanna do!“. That was my first step towards my happy and fulfilling creative career. 

Everything that you find here is created by me with passion and enthusiasm. I simply love the smile people get when they receive one of my products.

This makes me happy!

14+ Years of experience with successful brands from Brazil, Australia and the world

If you’d like to know more details about the services I offer to improve your brand and support the success of your business, click below to view my Consulting services. 

1990

Born in a family
of creatives

It All Started…

In 20th of September of 1990, about 5 minutes past midnight – The moment I was born!

My creative side certainly came from my family. Since very little I was inspired by my mum, who is just the most creative and talented person I know, and also by my dad, who can’t draw an egg but always loved and admired artists, contributing one way or another.

1993

Saw my parents thrive through difficulties

Growing up in Brazil was not always easy, and when I was still little, things got pretty difficult to my family. My parents decided to be creative, and many times they reinvented themselves and invested in different kinds of businesses.

2002

A meaningful gift that inspired me

Drawing and painting were some of my favourite things to do. So when I turned 12, my parents gave me a very meaningful gift: a wooden painting set and easel full of oil paint and brushes. A couple of years later I decided I was going to study Graphic Design.

2011

Worked at Disney for the first time

In 2011 I had the opportunity to work at Disney Orlando for the first time, where I could learn and see the power of the best marketing in the world. I also have been trained to offer the most excellent customer service that there is, and these were lifetime lessons!

2012

Concluded my Bachelor in Design

For my final graduation project I created the brand and packaging for a unique range of healthy snacks. I did not know yet, but this would be the project that would open the doors for me in Australia 4 years later.

2013

Started my personal blog
(Bom é Ser Feliz)

In 2011 I had the opportunity to work at Disney Orlando for the first time, where I could learn and see the power of the best marketing in the world. I also have been trained to offer the most excellent customer service that there is, and these were lifetime lessons!

2014

Won a credit card photo competition

My friends and I teamed up for a giveaway where the prize was a trip to Disney World! After meetings, brainstormings, photoshoots, and a deep understanding of the briefing, we ended up submitting a photo that gave us the final prize. It still gives me goosebumps to remember this!

2016

Got married and moved to Australia

2016 was a big year for me. Not only I got married and moved to Australia, but I also had the chance to continue my career in the other side of the world.

2019

Becoming Residents in Australia

A big dream came true and we became Australian residents. Happy days! The extensive knowledge I’ve acquired in marketing, design and product development, have given me confidence as a professional.

NOW

Building Something to be proud of

I was ready to move further in my career and start my own business. My main goal is to use creativity to build a better and happier world for us all. Welcome onboard!